You're Paying to Acquire Users Who Never Pay You Back
95% of your trial signups never convert. We rebuild your onboarding — emails, in-app flows, activation triggers — so more signups become paying customers. In 30 days.
Before
3.2%
Free-to-Paid
After
8.1%
Free-to-Paid
You Have a Leak. It's Costing You Every Day.
90–97% of trial users leave without paying. Same CAC, zero LTV.
If users don't see value in 72 hours, they're gone. No welcome email saves them. No discount code brings them back.
Sound familiar?
"I'm getting signups but they're not converting."
"I don't have time to figure out onboarding."
"I've tried fixing it — nothing moved."
"Agencies want $5K/month retainers. I need results."
We Fix Your Free-to-Paid Leak. In 30 Days.
We're a two-person activation team — one copywriter, one developer. No account managers. No layers. You talk to the people doing the work.
Onboarding Emails
7-email sequence rebuilt from scratch. Subject lines, body copy, CTAs — all designed to push users toward their first win.
In-App Flows
Tooltips, checklists, progress bars, empty state CTAs. Guided onboarding that gets users to their "aha moment" fast.
Conversion Tracking
We set up proper analytics so you know exactly where users drop off and what's converting.
Performance Pricing
Small setup fee + a percentage of the new revenue we help generate. You only pay for results. Details on your strategy call.
From Kickoff to Results in 30 Days
Deep Dive Audit
We sign up for your product, go through the entire experience, and document every friction point. You get a video walkthrough + written report showing exactly where users drop off.
Email Sequence Rewrite
We rebuild your entire onboarding email sequence from scratch. 7 emails designed to drive users to their first win—not just say hello.
In-App Flow Build
Custom in-app guidance — tooltips, checklists, progress bars — tailored to your product.
Launch + Optimize
We go live, monitor performance, and make rapid adjustments. Then we keep optimizing on an ongoing basis.
What You Get
- Comprehensive activation audit (video + written report)
- 7-email onboarding sequence
- Custom in-app onboarding flows
- Conversion tracking setup
- Ongoing optimization + weekly reports
- Direct Slack access throughout
How Pricing Works
We use a performance-based model. That means our revenue is tied directly to your results.
How it's structured:
A one-time setup fee covers the audit, email build, and in-app flow implementation. After launch, you pay a percentage of the new MRR we help you generate — with a small monthly minimum.
No long-term contracts. No retainers. If we're not generating results, you can walk away.
Why we price this way:
Because it forces us to do work that actually moves your numbers. We don't get paid to send reports. We get paid when your conversion rate goes up.
Why Work With Us
We eat what we kill.
Performance-based pricing means we only win when you win. If your conversion doesn't improve, we barely get paid.
You talk to the people doing the work.
Two-person team. No handoffs, no junior associates, no account managers between you and the deliverables.
We start with proof, not promises.
Every engagement begins with a free audit. You see exactly what's broken before you spend anything.
We only do one thing.
We don't do SEO, paid ads, branding, or social media. We fix onboarding. That's it.
Ready to Fix Your Free-to-Paid Conversion?
Book a free 30-minute strategy call. We'll analyze your onboarding and show you exactly what's broken (and how to fix it).
Can't find a suitable time? Email us directly
Free: The 7-Point SaaS Activation Scorecard
Score your onboarding in 2 minutes. If you're under 10/14, there's revenue sitting on the table.
Score yourself on 7 critical activation checkpoints. If you're under 10/14, there's a clear fix.
What you'll get:
- 7-point diagnostic checklist
- Score interpretation guide
- Quick wins you can implement today
- Priority fix recommendations
Frequently Asked Questions
Ready to Stop Losing Users?
Get your free activation audit and see exactly where your onboarding is leaking revenue.